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Archived News and Press

2007

Nov 22 2007- SANTA HIRES E-POLL TO RE-BRAND NAUGHTY / NICE LIST! Press Release
Oct 22 2007- Do Celebrities Wield Political Power Press Release
Oct 17 2007- David Andelman Executive editor at Forbes.com writes on Celebrity Power
May 14 2007- Forbes.com uses E-Score to track 2008 Presidential Election Race.
May 10 2007- "The Most Overexposed Celebrities"
May 07 2007- Five Additional Ways to Watch TV - MediaPost
Mar 12 2007- Of Bears, Bulls And Baldies - Brandweek
Mar 2007- Emotional connections viewers have with syndicated stars. - SNTA
Feb 08 2007- E-Poll presents "Broken Trail" campaign evaluation - 2007 CTAM Research Conference
Feb 01 2007- A Win Could Mean Big Money for Manning - ESPN Sports
Feb 2007- Emotional Connections - Media Metrics
Jan 19 2007- Survey Results Show Syndie Stars Stand Out - Broadcasting & Cable
Jan 19 2007- Tight race for More Valuable Pitchman - Boston Globe Press
Jan 17 2007- Syndicated Stars Hook Viewers, Study Shows - TV Week

2006

Nov 27 2006- Bling Leads to Ka-Ching - San Francisco Chronicle
Nov 06 2006- Fans grade D-Wade an A - Brandweek
Oct 07 2006- Paris Tops on Celeb Overload - New York Post
Oct 06 2006- All Jessica, All the Time - Forbes.com
Sep 20 2006- Moss Appeal - Forbes.com
Sep 04 2006- Out of the Box: Characters: Kid-Tested, Kidult Approved - Brandweek
Aug 28 2006- Consumer awareness of top tennis players - Sports Business Journal
Jun 15 2006- The Celebrity 100 - Forbes.com
Jun 12 2006- Consumer Awareness of Top Golfers - Sports Business Journal
May 22 2006- Danica Roars Ahead in Likeability - Sports Business Journal
May 16 2006- Best Face Forward - Forbes.com
May 01 2006- The Game: Kobe's Allure Is Rebounding - Brandweek
May 01 2006- Polling shows new face in Yankee faces - Sports Business Journal
Apr 25 2006- Satellite Radio: Battle of the Stars - eMarketer
Apr 21 2006- In Satellite Radio, All Celebrities are Not Created Equal - Adrants
Apr 17 2006- Low-grade Bonds - Sports Business Journal
Feb 21 2006- Consumers Call VOD 'Last Resort' - Media Daily News
Feb 13 2006- Users Overestimate Costs of On-Demand - TV Week

Purchase or learn more about the following products:

E-Score - In-depth appeal ratings on 4,500+ celebrities, athletes and newsmakers
E-Score Brand - Brand equity with consumers; benchmark against competitors
E-Score Character - Character value and fit with your entertainment property
E-Score Character Kids - Kid-friendly characters rated by kids age 6-12
FastTrack - Monthly tracking of viewer attitudes towards 250+ current TV programs

For more information, call (877) MY EPOLL (877-693-7655).