Panel Characteristics
Intelligent Profiling
The power of the E-Poll panel provides a comprehensive, forward looking view into consumer
attitudes and behavior towards entertainment and media. Each member of the E-Poll panel
completes a number of individual profile surveys that allows you access to the specific
consumers you are trying to reach. We offer the most current and relevant consumer segments for
all forms of media and entertainment research.
TV Viewing Behavior
- Frequency of Viewing
- All Cable and Broadcast Networks
- TV Dayparts
- Genres
- Time Periods
- TV Signal
Emerging Media Consumption
VOD
- Availability
- Frequency of Use
- Reasons for Non Usage
- SVOD Usage
- Free Program Viewing
- Genres/Programs Watched
DVR
- Ownership/Purchase Intent
- Brand
HDTV
- Ownership/Purchase Intent
- System Type
Multi-Platform
- Mobile TV
- MP3/iPod
- Portable DVD
- Broadband
- PC to TV
Attitudinal/Lifestyle Information
- Influencers
- Political Affiliation
- Sexual Preference
- Religious Involvement
- Volunteer/Philanthropic
- Primary Language
Electronic Devices
- PDA
- CD/DVD RW Drives
- MP3/iPod
- Digital Camera
- Internet/Video Cell Phones
- GPS
- Home Theater
- WiFi
- HDTV
- DVR
- Satellite Radio
- DVD Player/Recorder/Portable
Product & Category Usage
- Technology/Electronics
- Internet Usage
- Entertainment
- Travel
- Financial (Insurance, Credit Cards, Mutual Funds)
- Food and Beverage
- Apparel
- Medical/Health and Beauty
- Home (Appliances, Furniture, etc.)
- Pet Supplies
- Retail Shopping
- Auto
Retail Venues
- Store Type/Name - 50 Specific Retail Venues
- Purchase History
Automotive
Ownership
- Model Year
- Make/Model
- Vehicle Class (Sub-Compact, Midsize, Large SUV, etc.)
- Financing (lease/purchase)
Purchase Intent
- Timing
- Information Sources
- Purchase Influencers
Attitudinal Statements
QuickLinks
For more information, call (877) MY EPOLL (877-693-7655).