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E-Score Plus Sign

  • CELEBRITY

    Access appeal, equity and endorsement potential on more than 9,000 celebrities, athletes and newsmakers.Learn More »

  • BRAND

    Illustrates the nature of the bond consumers have with over 2,200 brands.Learn More »

  • CHARACTER

    Uncovers the DNA that distinguishes and drives appeal on 4,500+ characters.Learn More »

  • PROGRAMS

    Exposes attitudes that shape future viewing of almost 3,500 programs.Learn More »

  • MUSIC

    Reveals the intensity of interest fans have for concerts, music and merchandise.Learn More »

  • SPORTS

    Discover the highest endorsement potential and overall equity of 1,000+ athletes.Learn More »

Solutions Plus Sign

  • AD EFFECTIVENESS

    Measure the impact of ad executions on awareness, changes in perception and purchase intent.Learn More »

  • BRAND DEVELOPMENT

    Assess brand positioning, determine communication strategies, and identify market opportunities.Learn More »

  • DIGITAL/MOBILE

    Reach multi-platform digital consumers and test creative content for engagement and advertising impact.Learn More »

  • STREAMING TV

    Track attitudes, behaviors, and usage of streaming TV content and OTT viewing. Identify trends and opportunities in this fast-moving market.Learn More »

  • ENTERTAINMENT

    Evaluate content from soup to nuts —concept, titles, pilot/promo testing to series maintenance and secondary market viability.Learn More »

  • KIDS

    We know kids. Talk to kids and teens about products, characters, brands, toys and entertainment programming.Learn More »

  • LICENSING

    Determine equity and extension opportunities in the licensing market. Test products and concepts with target consumers.Learn More »