Measure the impact of ad executions on awareness, changes in perception and purchase intent.
Measure strategies for positioning and communication based on brand goals. Identify market opportunities and obstacles to adoption among your consumers.
Reach multi-platform digital consumers. Test any variation of creative formats of content for engagement and advertising impact.
Track attitudes, behaviors, and usage of streaming TV content and OTT viewing. Identify trends and opportunities in this fast-moving market.Learn More »
Evaluate content from soup to nuts − from concept, titles, storylines, pilot/promo testing to series maintenance and secondary market viability. Secure MediaSafe® video technology available.
We know kids. Talk to kids, teens and their parents about products, characters, brands, toys and entertainment programming.
Determine your equity and extension opportunities in the licensing marketplace. Test concepts, executions and new product categories with your targeted consumers.