The industry standard for celebrity ratings.
Why you'll love it
- Tells you why a celebrity is appealing or not.
- The definitive source used by all media to determine celebrity value.
- Easy access to your target demographics.
- Fielded weekly with more than ten years of trends.
Celeb & Brand Pairings
In The News
Each designed to work together to provide you the ultimate "single source" experience.
Access appeal, equity and endorsement potential on more than 9,000 celebrities, athletes and newsmakers.
Illustrates the nature of the bond consumers have with over 2,200 brands.
Uncovers the DNA that distinguishes and drives appeal on 4,500+ characters.
Exposes attitudes that shape future viewing of almost 3,500 programs.
Reveals the intensity of interest fans have for concerts, music and merchandise.
Discover the highest endorsement potential and overall equity of 1,000+ athletes.